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Archiloft: Creative temple or trendy event venue?

Feb 14, 2021

A creative temple or a trendy event venue?

A futuristic loft space, Archiloft, is born on the site of an early twentieth-century power station. And while the designers from Geometrix had originally envisioned a creative office, the space of about 450 m² made adjustments, as it far exceeded the needs of a potential workplace. Thus, the idea was born to create a space for the entire Moscow architectural community - an educational and entertaining event platform for master classes, awards, partner product presentations and creative corporate events.

The main thing from Geometrix Design is a game of contrasts, a combination of historical era and the latest technology. They filled the restored base of a building from the early 20th century with futuristic structures and details. On one side are the carefully restored brick walls, grandiose windows on a gothic scale and an enormous cross-shaped support beam. On the other side are the parametric, polygonal structures and futuristic decorations so favoured by designers Ellen and Michael Miroshkin of Geometrix Design.

In the second room, for example, there is a polygonal wall with a dual purpose: firstly, the white broken surface can be used to design 3D-mapping; secondly, it hides the functionality of the room - the kitchen, the bathrooms, the mezzanine and the dressing room. The structure is located at the intersection of the beams (the cross) and becomes the central architectural composition of the entire loft.

And around the building is an archipark where architects and artists can place their work. It already features hits from leading European brands. On one side is the iconic Up50 chair designed by Gaetano Pesce for B&B Italia. Yes, yes, it was its eight-metre-long replica that was installed in front of the Duomo Cathedral on the occasion of the Milan Furniture Fair in 2019. On the other hand, the futuristic focus of the project entailed a collaboration with the famous Vondom brand. Collections from the Spanish factory are showcased here on a large scale: sofas and tables from the Faz collection designed by Ramon Esteve, Vertex armchairs by Karim Rashid, and the Stone collection by Stefano Giovannoni. A fresh take on the duo of form and function, contemporary materials and ultra-fashionable execution have allowed Vondom objects to blend harmoniously into the interiors and exteriors of Archiloft.